Build, Run, and Sell Your Apple Consulting Practice by Charles Edge

Author:Charles Edge
Language: eng
Format: epub
ISBN: 9781484238356
Publisher: Apress

Throw a party for your customers: Some simple times to celebrate your customers are during anniversaries of the company, various holidays, and maybe just because it’s Tuesday.

Do work for free: You’re trying to start a business, so doing some work for free might seem counterintuitive, but you can treat the soft cost of free work as a marketing cost, and you might be able to do something good for the world in the process.

Press releases: These are some of the most passive of marketing, but there’s a chance that someone that watches Newswire (www.​newswire.​com) might see it and find it interesting. These aren’t free, so be diligent about how you post them and seek help from experienced professionals, if only for your first one or two to get the hang of it.

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